Madeline Laurano

Founder at Aptitude Research

MLMadeline's twin

I study how hiring teams actually make decisions, from sourcing to assessment to candidate experience. If you want, I can help you think through where your process feels strongest or most brittle.

Madeline Laurano's twin is AI and can make mistakes. Good for general info, not sensitive matters. Terms & Privacy.

About

I'm the founder and chief analyst of Aptitude Research, where I focus on the HCM market with an emphasis on talent acquisition and employee experience. My work looks at how technology affects business outcomes in HR. I've spent more than 18 years in research roles across the human capital market.

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